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Key Attributes of Webinar Software

For companies that need a top-down web conferencing system on an ongoing basis, webinar software provides a cost-effective and easy to implement and use solution. Top down in this case means that the organizer provides information to multiple recipients, much like a slide show presentation or conference call. Recipients can of course interject with a question or complete polls, etc.

It’s not so hard to select the right product or service, because there aren’t too many which are affordable and reputed. Out of the ones that do fulfill these basic criteria, a customer should choose based on a few key attributes that are necessary in good webinar software. Here’s a listing of these attributes that might be helpful.

For starters, it should only have a one time purchase fee as a product or an annual charge as a hosted service. Any product/service that involves hefty monthly payments or a metered fee structure based on usage is bound to prove costly. The basic aim of web conferencing is to save money and time when participants are in geographically distant locations, so it doesn’t really help if the product is not cost-effective.

Another feature that matters is that the product/service should be easy to install and use. Web-based services don’t need installation and can be simply run in a browser. Desktop-based applications will need installation, but it should be easy and should run without any bugs, and connection/integration issues.

Other than this, some companies will also need some advanced support, such as desktop or application sharing between participants, and the ability to stream video. This will help each participant demonstrate or join in on the project, instead of it being a simple discussion. Webcam support for live video would make the application very useful.

Another key feature for webinar software that is useful in a corporate environment is the ability to record everything. In the online and paperless age, digital records are extremely important. A company has to follow an established protocol for recording online meetings and make sure the product or service chosen is able to provide compliance.